Dreams on Wheels in Dublin June 29, 2010 at 18:10

The exhibition takes place during Bike Week in the Civic Offices Atrium, Wood Quay, from 14-18 June 2010. Do you find it normal that in the middle of a snow storm a lady rides home with her groceries and a baby on her bike. Or could you picture yourself racing beside two lanes of cyclists to work? What about taking your cello or even a Christmas tree with a trike from A to B? Danes do… that is what makes Denmark so special: being liberated from the gloomy prospect of having to choose a form of motorised transport for lack of a better option… Danes enjoy this freedom to the full and have been doing so since the 1960s, when they revived their cycling culture after a period of car domination in the post-war era.

Fashion on Wheels at Dublin City Hall

In collaboration with the Dreams on Wheels photographer and cycling culture blogger per excellence, Mikael Colville-Andersen and Copenhagen Cycle Chic, the worlds first fashion show on two wheels was staged. DUBLIN CYCLE CHIC was showcasing both Danish fashion and product design at the prominent location of Dublin City Hall.

Dublin Cycle Chic was framed by platform of Dreams on Wheels -the exhibition that shows what the Danes have done, what their concept of lifestyle is and how this type of “slow living” integrates efficiency with environmentalism so naturally. First shown in Paris in 2002, this exhibit has traveled the world promoting urban cycling as a viable personal transportation alternative. It provides examples of Urban Planning strategies, designer bicycles that fit your needs, and hint at the philosophy behind making it possible for everyone to partake in the sport of commuting without harming our blue planet.

Full details at Dublin City Cycling Blog, press release from 10 June 2010.